How Groundwork. Works

Partnership infrastructure for organizations
strengthening business readiness.

Groundwork. helps approved partner organizations provide a structured readiness experience for the entrepreneurs they serve. Access begins through conversation, agreement, implementation, and authorized invitation.

The Partnership Process

Access begins with fit,
scope, and shared responsibility.

Groundwork. is not a public self-service signup product. Each organization relationship begins by defining the program, responsibilities, access model, enabled workflows, and implementation approach.

1

Conversation

We learn about the organization, its programs, team, participants, goals, and readiness challenges.

2

Fit and scope

Together we identify the intended audience, workflows, information visibility, staff responsibilities, and support model.

3

Agreement

The parties establish terms, expectations, approved use, and the path to platform access.

4

Implementation

Groundwork. prepares the agreed program experience and works with the organization to orient authorized staff.

5

Authorized staff access

Approved team members receive role-appropriate access within their organization and the established program scope.

6

Participant invitations

Authorized staff invite entrepreneurs into the relationship-backed program. Participation and visibility follow the applicable consent and permission flow.


Shared Responsibilities

A structured platform.
Human judgment remains essential.

Groundwork. supports approved programs and relationships. It does not replace the responsibilities of the partner organization, the participant, or a lender.

Partner organization

Defines the program and approved scope, designates authorized staff, manages invitations, provides appropriate human support, and uses participant information only for the agreed purpose and according to applicable requirements.

Participating entrepreneur

Provides their own readiness information, reviews AI-assisted output, decides whether to accept a relationship, and selects which businesses to share through the applicable consent flow.

Groundwork.

Provides the configured platform experience, applies organization and role boundaries, supports the agreed workflows, and handles information according to the applicable terms, disclosures, and permissions.

Lender

Independently verifies information, applies its own underwriting criteria, and remains solely responsible for credit analysis, pricing, fair-lending compliance, notices, approval, and denial decisions.


Consent and Relationships

Visibility follows the relationship.
Business sharing is not automatic.

An invitation identifies the organization requesting a relationship. The participant signs in through the invited account, reviews the request, affirmatively accepts the relationship, and chooses which businesses to share.

1

Named invitation

An authorized organization representative sends an invitation to the intended participant.

2

Authenticated review

The participant signs in, verifies their account, and reviews the organization and requested relationship.

3

Consent and business selection

The participant affirmatively accepts the relationship and selects the businesses they want to share. No business is selected automatically.

4

Relationship-scoped visibility

Permitted organization staff can see only information made available through the accepted relationship, selected businesses, enabled workflows, staff roles, approved scope, and participant consent.

A relationship does not transfer ownership of the participant's account, businesses, or submitted content. A lender does not receive unrestricted access to the participant's complete Groundwork. account.


Current Participant Capabilities

A guided environment
for readiness work.

Invited participants can organize their own business information and work through a structured sequence designed to support more productive conversations with counselors and lenders.

Guided readiness modules

Participants work through business health, business model, lender expectations, readiness self-assessment, DSCR, loan story, document planning, and business-plan development.

Participant-provided information

Scores, financial inputs, narratives, and planning materials reflect information provided by the participant and remain subject to professional and lender review.

AI-assisted feedback

Current coaching features provide concise suggestions based on what the participant entered. The feedback is educational, may require correction, and does not replace a counselor or professional adviser.

Draft business plan

The plan generator uses participant-entered module information to produce draft narrative. The participant should review, correct, and refine the output before relying on or sharing it.

Participant ownership

Participants retain ownership of the content they submit. Groundwork. receives the limited rights needed to operate the service under the applicable Terms and Privacy Policy.


Current Organization Capabilities

Support grounded in
accepted relationships.

Within the approved organization context, permitted staff can manage participant relationships and support readiness work without taking ownership of participant information or replacing lender judgment.

Authorized invitations

Permitted organization staff can invite entrepreneurs to establish a relationship with the named organization.

Consent status

Organization teams can understand whether a relationship is pending, accepted, active, or otherwise unavailable without bypassing participant consent.

Shared progress visibility

Within an accepted relationship, permitted staff can view selected businesses, recorded readiness information, module completion, and relationship status when those workflows are enabled.

Relationship-scoped notes

Permitted staff can maintain counseling notes within the applicable participant relationship to support continuity of service.


Enabled Workflows

Configured for the
approved partnership scope.

Some capabilities are available only when enabled for a particular organization and program. Availability does not grant unrestricted access and does not change the responsibilities of the participant, organization, or lender.

Requested document workflows

When enabled, participants may upload requested documents. Storage, processing, staff access, and any AI-assisted extraction follow the applicable disclosure, permissions, consent, and approved purpose.

Application-related workflows

Where included in the partnership scope, Groundwork. may organize participant-provided application information and documents. The institution remains responsible for review, verification, and any lending decision.


Roadmap Concepts

Future institutional concepts.
Not current production commitments.

The concepts below represent potential future development. Availability, scope, timing, controls, and institutional responsibilities would be established through later partnership decisions and implementation.

CDFI qualification views

Planned institution-scoped views of applicable loan-count and dollar metrics against selected qualification criteria.

Collections support

Planned record matching, contact history, and institution-controlled servicing workflow concepts.

Institutional reporting

Planned impact, board, portfolio, and examination-support concepts. Groundwork. does not currently promise automated or regulator-ready reporting.

Expanded lender workflows

Planned concepts may include application review, annual-review support, adverse-action documentation, and credit-presentation preparation. Lenders would retain all compliance and decision responsibilities.


Why Groundwork. Exists

Mission-driven lenders and business-support organizations invest time, judgment, and care in helping entrepreneurs prepare for capital. Their work depends on trusted relationships that software should support, not replace.

Groundwork. exists to give those organizations a structured readiness environment that can be configured around their programs, responsibilities, and approved relationships.

Not by shortcutting lending judgment. By helping participants organize their readiness work and helping partner teams support clearer, more productive capital conversations.

This is helping to create generational wealth for the underserved.

Partnership infrastructure for organizations strengthening business readiness.

— Jerome Emanuel, Former Chief Lending Officer & Business Development Director · Founder, Groundwork.

Start with a partnership conversation.

Tell us about your organization, the people you serve, and the readiness program you are working to strengthen.

Discuss a Partnership → Open Illustrative Preview

The preview uses fictional profiles and includes roadmap concepts that may not be available in production. Existing users can sign in as a participant or sign in as a partner.